Expert Panel: Insights On Child Care & 2020

In this webinar, we discuss the findings in the 2020 Child Care Benchmark Report with expert panelists weighing in on the following issues:

• The impact of the pandemic on enrolment 
• Effective ways to hire and keep good staff
• What your marketing should focus on
• COVID-19 vaccines and what that means for child care
• The future outlook for the sector

🔍 Key Takeaways From Our Partners

Sindye Alexander – Director of Marketing, The Child Care Success Company 

• Having an online presence is so important during the pandemic.
• Stepping up on “safety” and communicating that in your marketing is key to driving enrolment.
• “Virtual preschool,” while a value-add for parents, is not a replacement for early education

Carla Rogg – Owner, ProSolutions Training

• Learn more about hosting “open interview hours” for hiring
• Retention comes down to communication and feedback (both positive and constructive)
• Overview of the elements to build a strong team: communication, engagement, feedback, presence

Andrew Roszak – Executive Director, Institute for Childhood Preparedness 

• The pandemic does have a long-term mental health impact – that’s okay
• Andy shares the 4 key things that need attention to work through the challenges of the pandemic
• Creativity and adapting are the things that will help you come to solutions now – taking measured risks leads to innovative change

Dr. Calvin Moore Jr – CEO, Council for Professional Recognition (CDA)

• Learn more about the #1 priorities and #1 risks for child care providers moving forward.
• Why providers are using this opportunity to learn new skills and develop professionally
• The pandemic has shown us how important child care is for the workforce – talk to your policy makers to push for government support

✨ Resources

This is just a high level overview of the state of child care – get your copy of the HiMama’s 2020 Child Care Benchmark to have all the insights!

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The HiMama child care app helps to streamline your digital parent communications. Book a consultation with us today to learn how we can support your child care center during this time.